I just found the new Count Chocula box today - and WOW - it is beyond swell. Kudos to the kids in the art department at General Mills for making a box that looks almost vintage without being overly "retro" - yet still looks modern. I haven't seen a cooler cereal box on the grocery shelf in probably over 25 years. Mr. Frothy found the Frankenberry box, which I have not yet seen. Once I find one - I'll post a pic of that as well. We're anxiously waiting to see what the Booberry box will look like.


I love the fact that the cereal is barely even shown (only a tiny bit on one of the side panels) - very reminiscent of a late 60s-early 70s box - where the character is what sold the product. They're so swell, it almost makes me want to buy them all and display them with my vintage boxes (almost).
Here is a recent "lame" version for comparison:




















